Building blocks 

in a healthy balance

Identity Concept: Body Balance

Kolla Kroppen (Body Check) helps people find their inner physical balance, by offering a variety of advanced tests and analysis to the public. Kuf created a simple, human and living identity, where the ambiguous symbol can either be regarded as a K or a balanced body. The profile created security and joy and made it easier to interest and meet customers in something as personal and intimate as body tests.